The Best Customer Relationship Management (CRM) Software for eCommerce
Customers want more than just products, they want experiences that feel personal. In fact, 80% of customers are more likely to buy from brands that offer personalised experiences, and businesses that nail personalisation can see up to 40% more revenue. That’s not a bonus; that’s a game-changer. A CRM software gives you a complete view of each customer’s journey, making it easier to track customer interactions, manage contact data, and personalise your marketing to boost customer loyalty and lifetime value. If you’re ready to strengthen customer relationships and drive repeat sales, check out our best CRM tools for eCommerce brands.
A cloud-based call center software that helps your eCommerce business transform its customer support management, making a better customer experience.
What is a Customer Relationship Management (CRM) Platform?
CRM software is a platform that stores customer data, tracks interactions, and manages sales and marketing activities to improve customer relationships.
Why use Customer Relationship Management (CRM) software?
It helps you understand customer behaviour, personalise communications, and increase customer retention and satisfaction.
When should you invest in Customer Relationship Management (CRM) software?
If you’re struggling to manage customer information or you want to automate and personalise customer communications, a CRM is a good investment.
Who in your team is managing Customer Relationship Management (CRM) software?
Typically your sales, marketing, or customer service teams, often with support from IT for setup and integration.
What are the most important features to consider when buying Customer Relationship Management (CRM) software?
- Customer segmentation and data management
- Automated email and SMS campaigns
- Sales pipeline tracking
- Integration with eCommerce platforms
- Reporting and analytics dashboards