Commerce Media Brand Summit 2025

In today's rapidly evolving digital landscape, the decline of cookie-based tracking has revolutionized digital advertising, positioning retail media as a pivotal strategy for consumer packaged goods (CPG) brands aiming to boost traffic and revenue.

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Recognizing this shift, the Commerce Media Brand Summit 2025 is set to provide brands with the essential tools and insights to navigate this new terrain.

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Event Details:

• Duration: 2 days
• Location: The Westin Buckhead, Atlanta, GA

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Why Attend?

By participating in this summit, you will:

• Acquire Actionable Strategies: Learn from industry pioneers about leveraging retail media to expand market share and enhance profitability.
• Enhance Team Capabilities: Discover methods to upskill your internal teams, ensuring they are equipped to meet commerce media objectives effectively.
• Optimize Budget Allocation: Gain insights into strategic budget distribution to maximize the impact of your retail media investments.
• Improve Consumer Engagement: Understand how to refine the consumer journey with targeted onsite and offsite advertising, converting interest into sales.
• Leverage Data for ROI: Explore techniques for utilizing data and defining metrics to achieve substantial returns on retail media initiatives.
• Integrate Marketing Efforts: Learn to bridge awareness, consideration, and conversion through comprehensive full-funnel marketing strategies.
• Collaborate Effectively: Engage in discussions on partnering with retailers to develop retargeting approaches that deliver strong return on ad spend (ROAS).
• Innovate Creatively: Participate in case studies highlighting inventive campaigns that optimize budgets while achieving desired outcomes.
• Measure Success Accurately: Delve into standards, incrementality, and predictive modeling to assess the effectiveness of your commerce media efforts.
• Maximize Paid Search: Learn tactics to enhance ROI at the bottom of the funnel through optimized paid search strategies.

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This event is meticulously designed to empower brands and retailers to achieve their commerce goals in today's dynamic digital environment.

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Attendees will benefit from peer-led education, interactive working groups, and networking opportunities with top professionals, all aimed at maximizing the potential of retail media.

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For a detailed agenda and additional information, please visit the Commerce Media Brand Summit 2025 website.